Victory Innovations Expands 'Keep Kids Healthy' Initiative
Victory Innovations is expanding its annual “Keep Kids Healthy” campaign to connect even more schools to a smarter way to clean, sanitize and disinfect their buildings.
Including over $10 million in product discounts offered through its distributor network, Victory will donate electrostatic sprayers to schools in underserved communities, helping to ensure they have the tools needed to make classrooms, cafeterias, gyms, buses and other common areas cleaner and healthier for students.
With the signing of the American Rescue Plan, billions of dollars will be distributed to help K-12 schools safely reopen. For many, this means purchasing additional personal protective equipment and cleaning supplies that make it easier to achieve proper sanitation and disinfection, as well as training employees on how to use the equipment. To make every dollar count, Victory and its distributors will be working with school district administrators to make electrostatic spraying even more accessible through greatly expanded incentives.
“We are building on what we started years ago to reach schools across the country at a critical time,” says Chris Gurreri, CEO, Victory. “Now more than ever, schools are faced with making the best decisions to recover their academic momentum. Partnering with institutions to prevent the spread of germs is why Keep Kids Healthy has been so successful and is now able to give back even more. Together with our distributors, we are thrilled to announce an additional $10 million in assistance to help schools protect the health of their students and staff.”
Launched in 2018 to combat the flu virus, the Keep Kids Healthy initiative has taken on new importance in the wake of the COVID-19 pandemic. To date, over 2,000 schools representing over 6 million students have partnered with Victory to take a proactive approach to infection prevention. By offering product giveaways and discounts — and by working closely with leading trade groups like (ISSA) and the Global Biorisk Advisory Council (GBAC) to provide free training for custodial staff — Victory helps schools understand the proper way to clean, sanitize and disinfect for multiple pathogen threats as well as biorisk hazards like bacteria and fungi.