Segura & Associates Gains Editorial Expertise
The marketing group at Segura & Associates has grown by three. In November, the firm added associate businesses with expertise in content, social media design and web development to launch a full-circle marketing service for businesses in the Cleaning Industry.
The three additions – POP Editorial Services LLC helmed by Katherine Pickett, Studio Pixel Mix led by Janaína Diniz, and Web Video Ad Space headed up by Ahryn Scott – complement the subject matter expertise of Ron Segura, the Founder and President of Segura & Associates. Segura holds over 50 years of experience in all segments of the cleaning industry, including 19 years of domestic and international business consulting.
“It has always been the mission of Segura & Associates to be a resource to the Cleaning Industry, by bringing to our clients the latest technologies to elevate the quality of the services they provide, but also to assist in the marketing of their organizations,” said Segura.
Pickett, who has 20 years of writing, editing, and publishing experience, brings high-impact content creation to the team. Diniz, also with 20 years of experience in her field, adds branding and design expertise to ready the marketing copy for launch. For the final push, Scott leverages his deep knowledge of the Internet to ensure the greatest return for each marketing campaign.
“We are excited and pleased to welcome three associate companies who are experts in assisting organizations in their branding and marketing. I have had the opportunity of working with Katherine, Ahryn and Janaína on various projects and value their contributions," Sergura said. "Segura & Associates is eager to present this new service to our network.”
The new service, which was unveiled at the 2020 ISSA North America Virtual Experience, is available now to companies looking for meaningful sales growth through end-to-end online marketing.
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