PURE Bioscience, Inc., announced it has engaged James McClenahan as a business development executive targeting key accounts in the janitorial and facilities services industries.
Michael L. Krall, President and CEO of PURE Bioscience, said, “James brings to PURE more than 20 years of senior leadership experience in strategic planning, sales force management, operations and new business development.  James most recently served as Division President of GCA Services Group, a leading facility services company. We have determined that the majority of our markets for PURE Hard Surface - including hospitals and schools - are most efficiently reached through full-service janitorial suppliers, and James has the leadership and relevant experience to accelerate our sales in key market channels.
“In addition to the business James is developing, we are making strides in other channels for PURE Hard Surface, and as a result, we have been ramping up production to meet expected increasing demand. We are positioned to turn purchase orders into shipments on a same-day or next-day basis,” Krall added.
Tom Myers, PURE Bioscience’s Executive Vice President, Sales and Marketing, commented, “James is an outstanding executive and a proven winner.  He is a fantastic addition to our team.  As we continue building new channels directly rather than relying upon third parties as we have in the past, James brings a new level of expertise to PURE.  James’ vast experience developing and leading strategic sales and marketing programs make him well-suited to head facility service provider channels while managing brokers in our growing network.”
McClenahan stated, “I am pleased to join PURE Bioscience as we build business for our SDC-based disinfectant and sanitizer into key commercial markets.  My initiatives at PURE include creating both “push” and “pull” strategies for PURE Hard Surface by marketing PURE to national and regional service companies while at the same time creating demand by educating flagship end users regarding PURE Hard Surface. I have a strong understanding of PURE’s competitive advantages and target markets, and together our team is implementing an aggressive strategy to generate meaningful revenue efficiently and quickly.”
Throughout his career McClenahan built top-performing sales teams and developed profitable new business in executive roles as Senior Vice President Sales and Marketing for APAC Customer Services; President, Latin America Region for Danka Office Imaging and Senior Vice President Central Region Sales for the Business Services Division of Office Depot.  McClenahan received his bachelor’s in business administration degree from James Madison University.