Strategic Market Alliance (SMA) announced that Cole Supply Company, Inc., headquartered in Benicia, California, will become a member of Strategic Market Alliance December 1, 2014. Cole Supply Company is a leading distributor of janitorial, cleaning, and facility supplies in Northern California since 1967.

“The distributor owners of SMA welcome Devin Cole and his team to SMA,” said SMA President/Chief Executive Officer Richard McGann. “Devin and his team are recognized as a leading distributor, whose mission, business practices, ethics and market segment strategy align very well with those set forth by the distributor owners of SMA.”