Public restroom signs at the entrance in the meeting room.


Excel Dryer, Inc. is helping RiverTrail Beerworks create a cleaner, safer restroom experience that enhances guest satisfaction at its new location in Saranac Lake, New York.

A recent survey found that 80 percent of guests would not return to a restaurant with a dirty restroom, with 100 percent believing it reflects poorly on the overall establishment. With that in mind, RiverTrail Beerworks treated restroom design as a key touchpoint in the customer journey.

After seeing success with XLERATOR Hand Dryers at Lake Placid Pub & Brewery and Big Slide Brewery & Public House, Lake Placid, New York, the ownership team upgraded to an integrated sink system featuring the XLERATORsync Hand Dryer for its newest space. This all-in-one system will allow guests to wash, rinse, and dry in a single location, preventing water on floors and eliminating paper towel waste.

“The sink systems get mentioned more than you would think. People are impressed when they go in there,” says Christopher Ericson, owner of RiverTrail Beerworks.
 
Sustainability was also a priority. The building features more than 200 solar panels, and the addition of the XLERATORsync Hand Dryer can reduce its carbon footprint further. Overall, the system supports WELL Building Standard, Leadership in Energy and Environmental Design (LEED), and Green Globes goals.

“Restrooms are one of the most important touchpoints in hospitality,” shares William Gagnon, executive vice president and COO of Excel Dryer. “This solution supports hygiene, sustainability, and a high-quality guest experience.”

Learn about additional solutions that enhance customer experience and satisfaction in facility restrooms.