A solid line-up of high-level executive advice, timely industry updates, and critical technical advice await attendees of the ISSA Convention Seminars — held during ISSA/INTERCLEAN North America 2013, which takes place this week at the Las Vegas Convention Center in Las Vegas.

The collection of more than 45 seminars and workshops was crafted based on ISSA member input regarding the hottest topics they currently face in today’s demanding marketplace. In an effort to continuously bring the latest information to the ISSA audience to keep them ahead of the curve, more than 50 percent of the sessions will be presented by business experts new to the convention.

“Industry dynamics are constantly shifting, which is why it is so critical to attend the ISSA seminars every year to stay up-to-date,“ says Ted Stark, president of Dalco Industries, Minneapolis, MN. “Just because you attended last year, doesn’t mean you can stay home and still remain relevant to your customers. The ISSA presenters do a great job of bringing new perspectives valuable to multiple decision-makers within our organization.”

New in 2013
In addition to a host of fresh speakers, multiple seminar tracks and half-day workshops were added this year to address attendee requests for specific advice. There will be a mix of sessions in traditional seminar room settings Monday, November 18 as well as sessions right on the trade show floor in the ISSA Education Theater, Booth 2284, Tuesday and Wednesday, November 19-20.

The Workforce Development seminar track aims to help executives find, train, incentivize, and retain the best talent while the Young Executive track helps the managers of tomorrow further develop their strengths and skills. This year’s Lunch & Learn session, Attract the Best, Repel the Rest, will share hiring tactics from successful leaders such as Jack Welch and Warren Buffet.

Companies interested in arming their sales people with the best edge will want to send them to the new Know Your Customer track. Sessions will share advice for solving the critical issues most cleaning operations face to help them align their support in the right areas. Topics include:
•    Change the Conversation from Cost to Profit
•    A New Process for Cleaning for Health
•    GHS is Here! Are You Prepared?
•    Healthcare Best Practices for Non-Healthcare Cleaning
•    Behind the Broom: Managing a Professional Cleaning Operation

In response to requests for help navigating new technology, there will be a half-day workshop, Social Media Boot Camp: Strengthening Your Reach, as well as an entire track of sessions covering the best use of social media and business technology.

Another new workshop, Smart Staffing: Cleaning Times and Work Assignments, will help operations leaders better workload and optimize their services.

Keynote Triple-Header
Complementing the robust educational schedule is a three-day offering of keynote addresses. Attendees will find a mix of business and leadership tips, inspirational advice, and Vegas-style magic each morning of the exhibition. This year’s keynoters include:
•    Col. John Foley, Blue Angel squadron leader, Tuesday, November 19: 8:15–9:30 a.m.
•    Tony Hsieh, CEO of Zappos, Wednesday, November 20: 8:15–9:30 a.m.
•    David Blaine, renowned magician and escape artist, Thursday, November 21, 9:00-10:00 a.m. (This session is co-sponsored by the Building Service Contractors Association International).
Making it even easier to catch all three of these dynamic speakers is their new location –the Keynote Stage will be centrally located on the trade show floor at Booth 492.

For more information about these and other sessions, visit www.issa.com/schedule.

Advanced Distributor Program
Back by popular demand is the executive education for distributors offered in the Advanced Distributer Program, held Monday, November 18. Top distribution advisors will cover critical topics such as:
•    The How and Why of Effective Sales Leadership
•    Account Planning for Sales Team Success
•    Build a Better Distribution Model
•    Value-Added Selling
•    Conquer Price Objections.

For more information about the Advanced Distributor Program, go to www.issa.com/advanced.

On-Demand Access
Also new in 2013 is the ability to upgrade to the Convention Seminar Premium Package to gain 24/7 online access to audio recordings and fully synchronized presentations. All sessions held Monday, November 18, are included in this new service.
For more information about the 2013 ISSA/INTERCLEAN North America and the ISSA Convention schedule of education and events, go to www.issa.com/schedule. Or download the mobile app, sponsored by Diversey at www.issa.com/app.