One aspect of becoming a distributor rep is accessing information from the many different sources available in this age of technology. I have already suggested subscribing to and reading as many of the monthly trade magazines as possible.

But another path to learning is reading web-based/Internet articles such as this, published by this company and many others. You may be reading this article due to using a search engine on a given topic. Some E-publishers have excellent search engines so that you can find related information within the same publisher. I, and others, oftentimes write a series of articles on the same topic to keep reading time down to a certain level. Remember that along with the articles will be advertising that not only supports the publishing but can have great links to learn more about a specific product or process.

As a budding distributor rep, and really any other member of this industry, you need to invest in researching various topics in order to learn not only terminology that changes regularly, but also the latest processes that can help your end users understand the industry or learn something new.

I recommend you share information you have learned from your reading and web searches with the appropriate level of customer so that they accept you as a resource rather than just a salesman trying to unload more product. I would caution you not to promote a product or service that you have not researched and know that it will work for the end users.

Your comments and questions are important. I hope to hear from you soon. Until then, keep it clean...

Mickey Crowe has been involved in the industry for over 35 years. He is a trainer, speaker and consultant. You can reach Mickey at 678-314-2171 or