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Cleanlink News 5/22/2008

Survey: Consumers Rate Cleaning Priorities


What clean surface makes America smile?

To answer this inspiring inquiry, The Soap and Detergent Association (SDA) launched its first National Clean Surface Satisfaction Survey.  

"Shiny floors, a tidy toilet, and clean countertops make consumers the happiest," said Brian Sansoni, SDA Vice President of Communication.  "Sparkling showers and gleaming windows round out the Clean Surface Satisfaction top five."

The Lowdown
On behalf of SDA, an independent telephone survey was conducted by International Communications Research, asking 1,013 American adults which cleaning task makes them the happiest or gives them the most satisfaction:
• Shiny floors (21%)
• Clean countertops (20%)
• A sparkling shower (15%)
• Gleaming windows (12%)
• A spotless sink (7%)
• Clean mirrors (3%)
• Don't know (3%)

For cleaning tips, visit the SDA. 


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