The Center for a New American Dream, which encourages Americans to consume responsibly, protect the environment, and enhance the quality of life, is holding contests throughout the year to help promote green cleaning and healthier schools.

The contests are being supported by The Environmental Choice Program (ECP) as well as Green Seal, the leading green cleaning certification organizations in North America.

Details will be provided in a conference call, scheduled for Tuesday, Feb. 14, 2006, at 2 p.m. central standard time.

During the conference call, green cleaning will be discussed by industry experts, such as Stephen Ashkin, president of The Ashkin Group.

School officials who have successfully switched to green cleaning will share their experiences, and callers will gain valuable information to help them select environmentally preferable cleaning products.

Entering the nationwide contest is simple: Schools who have or are now transferring to green cleaning products – those certified by ECP or Green Seal – may enter a drawing to win cash prizes. Details on the contest will be discussed during the conference call.

“A great many of the traditional cleaning product used in schools pose risks to student health and the environment,” says Scott Case with The Center for the New American Dream. “This can cause asthma as well as other health and respiratory problems – and even contribute to lower student test scores.”

Case believes many of these problems can be rectified by use of certified green cleaning products because they are safer to use and help promote a healthier learning environment.

“This is why we are seeing school districts and universities throughout North America switching to environmentally preferable products,” says Kevin Gallagher, vice president of ECP, “and why we proud to be a part of this campaign.”

For more information, to register for the call, or to find out more about the contest, contact Scot Case at or (610) 781-1684.