According to an Associated Press article featured in the Washington Post, a coalition of breakaway unions is launching a national campaign that highlights the gulf between pay and benefits for executives and middle-class workers with television ads and a drive to organize millions in service industries.

The Change to Win labor federation is spending more than $500,000 on ads that will point to huge salaries for chief executives. This ad campaign will be combined with a high-profile push by labor chiefs, such as those of the Service Employees International Union, to organize new workers.

The seven Change to Win unions are integrating their organizing efforts. Leaders from one union are supporting organizing efforts for another and taking a prominent role in such efforts.

For details on the campaign, click here.