ISSA Names Keynote Speaker
ISSA has named the keynote speaker for ISSA/INTERCLEAN North America 2009, schehduled for October 6-9 in Chicago. Legendary ad man and television personality, Donny Deutsch will speak on Thursday, October 8 at 8:30 a.m.
Deutsch has played host to some of America's most
influential entrepreneurs and business titans for the past four years
on his CNBC talk show The Big Idea. Donny has interviewed
everyone from budding entrepreneurs to billionaires, discovering their
secrets to success, not to mention turning his own ideas into winning
campaigns for his clients as chairman of Deutsch, Inc., one of the Top
10 advertising agencies in the United States. Now, Donny will share his
top findings with ISSA/INTERCLEAN® attendees and explain why now is the best time to unleash your best ideas on the cleaning industry.
As Chairman of Deutsch, Inc., Donny implemented his “leaner, meaner, faster, smarter” philosophy to transform a small advertising shop into one of the leaders in the country. The $2.5 billion full-service agency has provided clients with strategic marketing programs that are intrusive, effective, and talked about. Prestigious clients include Johnson & Johnson, Anheuser-Busch InBev, DIRECTV, Kodak, and IKEA.
Donny is the author of two business motivation books, Often Wrong, Never in Doubt and most recently THE BIG IDEA: How to Make Your Entrepreneurial Dreams Come True from the AHA Moment to Your First Million. He is managing partner of Deutsch Open City, an independent production company, and
was a lead member of the Clinton/Gore communications team in 1992. He is a graduate of the Wharton School at the University of Pennsylvania where he serves on the executive committee of University of Pennsylvania's School of Social Policy & Practice. He also is a member of the board of directors for the Michael J. Fox Foundation for Parkinson's Research.
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