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-1072896682Cleanlink News 3/15/2010
Survey: Strong Confidence in Cleaning Product Safety
Confidence in cleaning products remains strong, according to a survey from The Soap and Detergent Association (SDA). Eighty-eight percent of adults believe that the cleaning products they buy are either safe or very safe when used as directed, survey results show. Echo Research questioned 1,008 Americans via telephone February 25-28, 2010 for SDA.
This is up from a 2008 SDA survey that showed 85% of Americans believed their cleaning products were safe or very safe when used as directed.
The Importance of Reading the Label
The 2010 survey also shows that while 80 percent of respondents have read a cleaning product label at least once, only eight percent always read the label. The annual observance of National Poison Prevention Week (March 14-20, 2010) is a proper time to remember the significance of the information contained on the product label.
“The safety and usage information is the most important information on the cleaning product label,” said Nancy Bock, SDA Vice President of Education. “Additionally, consumers are finding more information than ever about what is in the product on the label and through company websites and toll-free hotlines.”
Consumers can log-on to SDA’s Ingredient Central to find where and how companies are providing information about the specific ingredients in their cleaning products.
About the survey
The survey questions were asked of 1,008 American adults (500 men and 508 women). The independent consumer research study was completed February 25-28, 2010 on behalf of The Soap and Detergent Association (SDA) by Echo Research. The survey has a margin of error of plus or minus 3.1 percent.
