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Learn about Cleaning Topic: marketing


SKI BUM WITH A CAUSE - sm - November 2015
Freetime: Ed Meltzer, Basic Marketing Services, teaches mono skiing


- sm - October 2015
Maintain A Personal Touch With Targeted Email Marketing


- sm - October 2015
Email Marketing Programs Shouldn't Overwhelm Inboxes


- sm - April 2015
A Super Bowl Marketing Boost


THE STRATEGIC SELL: STRATEGIZE YOUR SALES TACTICS - sm - February 2015
Every Set Of Jan/San Sales Goals Needs A Marketing Plan


- sm - August 2014
Using Social Media For Recruiting And Marketing


COVER STORY: GIANT COMPETITION - sm - November 2013
AmazonSupply Is Changing Customer Expectations


COVER STORY: GIANT COMPETITION - sm - November 2013
SEO Is The Key To Driving Web Traffic, e-Commerce


COVER STORY: GIANT COMPETITION - sm - November 2013
Janitorial Supply Distributors Need To Embrace Digital Marketing — Or Else


COVER STORY: GIANT COMPETITION - sm - November 2013
Keeping The ‘Human Touch’ Alive During The Sales Process


COVER STORY: GIANT COMPETITION - sm - November 2013
SEO Is Changing With Hummingbird Speed


MARKETING: BE SOCIAL - sm - September 2013
Do You Have A Social Media Team?


MARKETING: BE SOCIAL - sm - September 2013
Grow Your Company With LinkedIn Groups


MARKETING: BE SOCIAL - sm - September 2013
Using B2B Social Media Marketing To Build Your Brand


MARKETING: BE SOCIAL - sm - September 2013
#Networking On Twitter


MARKETING: BE SOCIAL - sm - September 2013
Create A Successful Social Media Campaign


MARKETING: BE SOCIAL - sm - September 2013
Social Media Tips


BUNDLING YOUR BRAND - sm - June 2013
Marketing Private Label Lines


- news - 6/7/2013
Kaviac Adds Manufacturer Rep Groups


- news - 4/26/2013
Pro-Link Expands Member Benefits With Seal 360 Consulting


- sm - November 2012
A Small Marketing Budget Will Kill A Start-Up Company
It can take years to land enough clients to be profitable. Without a budget for sales and marketing, companies are doomed to fail

- sm - September 2012
Freetime: Mark Rathkey, Miller Marketing Associates
Mark Rathkey, sales representative for Miller Marketing Associates is a magician

- news - 3/28/2012
Witt Industries Adds New Rep


- sm - November 2011
E-mail Marketing: Before Hitting Send
Important steps need to be taken by distributors prior to adding an e-mail component to their marketing efforts

- sm - November 2011
Courting A Customer's Inbox
E-mail marketing encourages online ordering and builds stronger customer relationships

FREETIME - sm - May 2011
Freetime: Tom Roos, SouthSan Sales and Marketing Inc.


TECHNOLOGY - sm - April 2011
Customer Service Gets Social
Social media sites such as Twitter and Facebook are inexpensive, efficient ways for distributors to reach clients

ASHKIN ON GREEN - cp - March 2011
Earth Day: Three Steps To An Effective Customer Event


YOUR TWO CENTS - cp - February 2011
Where Have You Seen The Greatest Growth In Demand For Contract Cleaning?


GREEN NEWS - sm - November 2010
FTC Proposes Revisions To Green Marketing Guidelines


COVER STORY - sm - August 2008
Gone Green
Distributors are 'talking the talk' when it comes to selling green products, but are they really 'walking the walk?'

FEATURE - sm - August 2008
Generating Sales Leads Via The Internet
More distributors are using their company Web sites as a primer for sales

FEATURE - sm - August 2008
From Salesperson To Management Material
Promoting from within may be the best fit

TECHTALK - cp - August 2008
Online Advertising A Big Part Of Marketing Strategy


FEATURE - sm - June 2008
E-Marketing: A Site To Be Seen
Distributors using Web sites as marketing tools

CONTRACTINGINSIGHTS - cp - April 2008
Advertising Vs. Marketing: How To Reach Customers
The definitions of advertising and marketing are somewhat similar. Advertising is actually part of the marketing plan.

SALES & MARKETING - cp - February 2008
E-marketing Enhanced By Web Content
Build trust with potential customers by providing information they can use

BUSINESS MANUAL: SALES AND MARKETING - sm - December 2007
Quit Training Your Sales People


TECHTALK - cp - October 2007
E-Mail Marketing Effective With A Good Mailing List And Creative Messages


ON THE SALES SIDE - sm - September 2007
Luck Versus Positive Thinking


BUSINESS MANUAL: SALES AND MARKETING - sm - September 2007
18 Ways To Lose The Sale


BUSINESS MANUAL: SALES AND MARKETING - sm - September 2007
Winning The Sales Talent Quest


BUSINESS MANUAL: SALES AND MARKETING - sm - September 2007
Sales Standards For Better Sales Results


BUSINESSCENTER - cp - August 2007
Selling And Marketing On A Limited Budget
An industry-update luncheon is not a commercial — it’s an opportunity to socialize about cleaning trends

BUSINESS MANUAL: ON THE SALES SIDE - sm - July 2007
Your Earnings Challenge


- news - 6/4/2007
Promoting that you're Green


CONTRACTINGINSIGHTS - cp - May 2007
Differentiating Yourself From The Competition
Even a small, simple change can significantly increase profits if it targets your customers’ needs

BUSINESSCENTER - cp - April 2007
Newsletters Help BSCs Reach Out To Customers And Employees


SALES & MARKETING - cp - April 2007
Exhibiting At Facility Trade Shows
BSCs can reach many potential clients as trade show exhibitors

TECH CENTRAL - sm - October 2006
Marketing Methods Are Low-Cost, High-Tech


BUSINESSCENTER - cp - October 2006
Marketing: Overcoming The Two Biggest Mistakes


MARKETING - cp - March 2005
Advertising and Marketing: If You Advertise, Will They Come?
Advertising and marketing could help a company expand its customer base

MARKETING - cp - May 2004
Building A Brand
If you're not the biggest or the cheapest in your market, a strong brand can help you break out from the pack